About
Plan India is a leading non-profit organisation dedicated to advancing child welfare and gender equality across India through transformative grassroot initiatives. Their work creates lasting impact in vulnerable communities, empowering children, families, and entire communities towards sustainable development.
INDUSTRY
Non-profit /Social development /Digital safety
SCOPE
- Documentary filming (on location)
- Educational content strategy
- Community management
- 5-episode limited series production
CHALLENGES
Addressing complex digital threats (cyberbullying, online exploitation, scams) in communities with limited digital literacy and resources.
Creating educational content that resonates with underprivileged youth without overwhelming them with technical jargon.
Bridging the digital knowledge gap between vulnerable children and their parents/guardians who struggle to understand online dangers.
Producing authentic, impactful content while maintaining the dignity and privacy of beneficiaries from marginalised communities.
SOLUTION
Real stories, real protection
We created ‘Suraksha Cyber Wali,’ a 5-episode limited series featuring authentic youth-led conversations about digital safety challenges. Each episode tackled critical themes - cyber validation, online gender-based violence, LGBTQIA+ community exploitation, and more. Our approach centred on filming on-location in slum communities with real Plan India beneficiaries, ensuring genuine authenticity while treating sensitive subjects with respect. The bilingual format made cybersecurity education accessible across language barriers, while youth-focused storytelling transformed complex safety concepts into relatable, actionable guidance that could protect India's most vulnerable children.
Protecting digital futures
IDENTITY
The ‘Suraksha Cyber Wali’ series balances educational impact with authentic storytelling. Our production approach honours the experiences of marginalised communities while delivering critical digital safety knowledge that empowers vulnerable youth to navigate cyberspace with confidence and protection.
